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Blog

10 November, 2021 AR Marketing WebAR

ARKit vs ARCore: Mobile augmented reality from Apple and Google

The way we consume content has changed and is changing radically. In this sense, augmented reality is increasingly present and is gradually taking on a very important role...
17 August, 2021 WebAR Marketing News

Top 5 uses of Web AR and its impact on the market

Augmented reality web is a trend that is gradually imposing itself in the market. As a company focused on webAR, from Onirix it is necessary that we know and...
29 April, 2021 Industry Spatial AR

Onirix compatible with Lidar: Spatial AR for industry

2021 comes with news, one of them is Onirix’s compatibility with the new Lidar sensors, incorporated in the latest versions of Apple phones, iPhone 12 Pro. These types of...
23 April, 2021 Events Image Tracking Marketing WebAR

Examples of augmented reality web (webAR) for packaging

One of the most widespread uses of augmented reality, within the world of marketing or advertising, is undoubtedly the creation of content for product packaging. With this technology, it...
8 April, 2021 Marketing Image Tracking Industry WebAR

WebAR for tourism or marketing with Visual references

Augmented reality is a technology that in many cases requires an image on which to place the content: video, animated 3D scene, etc. This image is what is called...
10 February, 2021 WebAR Image Tracking Marketing

WebAR for marketing and digital strategy agencies

If you work in the field of marketing, digital strategy, or brand building, you have to familiarize yourself with the term webAR: web augmented reality. More and more customers...
21 January, 2021 Marketing Image Tracking WebAR

WebAR as a strategy to boost customer engagement

Are you interested in the concept of customer engagement? Maybe you are a company that wants to reach its potential consumers in a different way. You are looking for...
22 June, 2020 Image Tracking Surface Tracking WebAR

What is WebAR and what do we love so much about it?

What do we understand by WebAR The term WebAR is obviously formed with the word “Web” attached to the acronym for Augmented Reality (AR). This technology basically allows viewing...
11 June, 2020 News Image Tracking

Image & QR Code Tracking Improvements

We are glad to announce new tracking improvements for Onirix SDK v2.18, that are also available within Onirix App. The new tracking module features several enhancements that eliminate drift...
4 June, 2020 News Marketing WebAR

Technological Alternatives in the COVID Era: Restaurant menus with Augmented Reality

We live times of change. The situation we are going through today, in the COVID era, tests us in many ways. The moments of crisis have always been, and...

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